Friday, December 7, 2007

MADD Goes after Kiefer Sutherland

Mothers Against Drunk Driving (MADD) is asking Ford Canada to fire Kiefer Sutherland as its celebrity spokesperson.

Sutherland is currently in jail serving a 48 day sentence after his third DUI conviction. Like so many other celebrities who have been living life on the edge, Sutherland has been working extra hard at playing life for all that it is worth.

So it is not surprising that MADD does not want Sutherland rewarded with a lucrative deal endorsing Ford vehicles to Canadians. MADD Canada president Margaret Miller has been urging Ford to chose a different celebrity to sell their vehicles.

MADD’s objections to Sutherland are, of course, his three DUIs and his infamous video from last Christmas where he attacked a Christmas tree in a hotel. He was reportedly a bit inebriated at the time of the tree attack according to media sources.

Sutherland was pulled over by police on September 25th after exiting a Hollywood party. At the time, he was on probation from a DUI in 2004. Plus, he was convicted of alcohol-related reckless driving back in 1993.

Andrew Murie, CEO of Mothers Against Drunk Driving Canada, said that "literally, there's (sic) thousands of people out there that meet the moral standards of our society today that would love to have that kind of endorsement contract and they should be honored for their ethical behavior."

The video showing the Canadian actor attacking the tree is below.



However, Ford Canada is having none of it. Ford Canada spokesperson Gina Gellert confirmed that Ford has no intention of removing Sutherland, although she admitted that Ford will continue to monitor Sutherland’s behavior.

As for Sutherland, he seems to have adjusted well to prison life and spent his first day in the slammer folding laundry. "He's not happy to be here, but you can tell from his demeanor that he's sorry and takes responsibility for what's he's done," said Glendale City Jail spokesman John Balian.

Sutherland also received 60 months probation as part of his sentence, must pay a $510 fine, complete an 18-month alcohol-education class and attend weekly alcohol-therapy sessions for a six month period.

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